Optimize ROI by maximizing conversion for you advertising campaigns
Analyze the returns on your promotional campaigns
Study the
efficiency of your communications compared
to the performance of your conversions
Indentify the strengths and weaknesses of your web pages
Study the
visitor paths linked to their origin
Just one tool to give you clear and precise answers to all your communication and Marketing needs: evaluate the returns on all your online activities to optimise the web media-mix based on your
ROI, understand the user behaviour to improve your online communications,
monitor your Marketing goals.
ConversionLab is an
irreplaceable tool for any Marketing Manager due to the fact that it is extremely easy to use, install and consult and it allows you to export data quickly and efficiently.
Features and Advantages
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Customizable dashboard
Customizable dashboard to constantly monitor the most important KPI
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Evaluates the performance of each investment
For each marketing campaign, ConversionLab calculates how many and which accesses generated conversions:rchases, requests for information, download
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Check upon the achievement of your marketing objectives
ConversionLab allows you to analyze the CPA and KPI: you can keep track of the cost of acquisition of each customer and discover what is missing to achieve your goals.
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Studies the effectiveness of communication
Find out what are the most popular pages and about their level of effectiveness. You can analyze the value of every single page and learn in details average time of visit.
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DataExplore
DataExplore to know all the details of origin and routes on the site of an individual user
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